AI can be a powerful tool in web development and content creation. It can speed up workflows, help brainstorm ideas, and even generate code snippets or design suggestions. But it is not a substitute for understanding your audience, your business, or your goals.
There is a growing trend of businesses relying entirely on AI to write website copy, generate layouts, or even make design decisions. The problem? AI cannot think strategically. It does not know what makes your business unique. It cannot empathize with your customer or prioritize what matters most to them.
The results of this shortcut are often easy to spot. Generic messaging. Clunky layouts. Content that looks like it came from a template and sounds like it came from a robot. Even worse, it misses key details that matter in your specific industry or region.
At Tako Mojo, we use AI tools when they make sense. We might use them to speed up repetitive tasks, explore new ideas, or jumpstart early drafts. But we never let them lead the project. That job belongs to you, your vision, and the experience we bring to the table.
Your website is a critical tool for your business. It should reflect your values, speak to your customers, and make it clear why you are different. No AI model can do that without your input and a thoughtful strategy behind it.
If you are thinking of using AI to build your website, that is fine. But use it wisely, and make sure the real thinking still happens with a human.
